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Palm Harbor, FL
Scott Mitchell has played a key leadership and entrepreneurial role building some of America’s most successful innovative marketing, technology, and Internet based businesses. Scott is currently the Principal of Mitchell Capital Partners, an investment fund focused primarily on the health, wellness, beauty, and luxury real estate sectors. He is also the Chairman and Chief Executive Officer for Simply Organic, the worldwide leader in professional organic salon products.
The list of online successful businesses that Scott has launched throughout his career is long, but some notable properties include:
1. HSN.com (NYSE:HSNI) – Scott working with Barry Diller’s Interactive Corporation (NYSE:IAC) and launched HSN.com, the online presence for Home Shopping Network. In less than two years, HSN.com grew from nothing into one of Interactive’s fastest growing and most profitable web properties now earning over $500 million per year in revenue and spun off as its own public company (NYSE:HSNI).
2. Inuvo (NYSE:INUV) – After completing a successful reverse merger of his own online businesses into a shell company and raising $197 Million in funding, Scott acquired 15 online advertising and media companies to create Inuvo. As Inuvo’s President, Chief Executive Officer, and Director, Scott successfully merged and integrated these companies under an innovative new strategy to make Inuvo the leading performance-based online advertising company.
3. Tunes.com – At Tunes.com, Scott leveraged content rights acquired from music magazines and launched RollingStone.com, TheSource.com, and DownBeatJazz.com. The incredible collective success of these properties, combined with content syndication to web portals like MSN, Yahoo!, and Google made Tunes.com the Internet’s leading music destination network and led to its successful sale to publicly-traded EMusic for $190 million.
4. Affluence Corporation (NASDAQ:AFFU) - Scott founded and became President, CEO, and Vice Chairman of Affluence Corporation (NASDAQ:AFFL), a publicly traded international online media company focused on the ultra-affluent and high-end luxury market segment. Known as the “Facebook for Billionaires”, the Affluence social network provides unique opportunities for businesses with an interest in gaining access to an ultra-wealthy audience.
Scott began his career as a Technology Consultant for Arthur Andersen, LLP where he helped guide Fortune 100 companies through the Internet and technology boom of the 1990’s and at age 28, became the youngest partner in the firm’s 108-year history.
Scott has an MBA in Finance, Masters of Computer Science, and Masters of Organizational Behavior from Benedictine University in Lisle, IL. Scott did his undergraduate studies at Illinois State University in Bloomington Normal, IL where he earned his B.S. in Economics. Full Summary
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